Monthly Archives: March 2010

Recession Proof Your Career Before It’s Too Late

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Recession Help45 Recession Proof Your Career Before Its Too Late


If you are facing unemployment, recession proofing your career is an important strategy and one that you should be considering right now. Even if your company isn’t adversely affected at the moment, job redundancies are common in a recession and likely to grow as the recession deepens.

So, what can you do to recession proof your career? There are no magic answers but there are several steps which will put you in a much stronger position.

The first step you should take when faced with definite redundancy or the possibility that your company may have to lay people off, is to make sure that your resume or CV is up to date. And that it is a hard-hitting document which stands out from the rest.

Each resume you send out need to be targeted for the job which you are applying for, not just a generic list of your experience and qualifications. Many people do not take the time and effort to ensure that their resumes are above average – usually because they don’t know how to. It is well worth investing a little time and money in learning this skill. Your CV or resume is the key to getting an interview. So make sure yours does what it is supposed to.

The second thing you can do is to improve your work-related skills. This will help you to become a worker who is actively sought after by employers, increasing your chances of getting a new job if you should lose your current one due to the recession.

What does your industry need most in terms of skills? Make sure that you are an expert in the most in demand areas which relate to your career. If you aren’t already an expert, find a way to become one, either by learning from experts at work, going to a course or studying or practising on your own.

Alternatively, look for skills such as IT related tasks which are in demand in many different industries and then make sure you develop some of these to an exceptionally high level. This will increase your choice of jobs in the future, which is a good position to be in especially if the recession deepens.

Thirdly, you can increase your network of contacts both in your present industry and also in any other occupations which you could work in. Do this by talking to friends, colleagues and family and letting them know that you are on the look-out for specific types of job.

By: Waller Jamison

About the Author:
Want to discover how to recession proof your CV or résumé? download your free e-book here: http://www.coolercareers.com/how-to-cv-writing.html

Waller Jamison is a careers advisor and university lecturer, who understands the difficulties involved in changing career and finding a new job.



Recession Proof Your Thoughts With EFT

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Recession Help30 Recession Proof Your Thoughts With EFT


Fear always compromises your vitality and fear-of-recession is a very real concern for many people at the moment which is why I’d like to encourage you to use the remarkably simple and effective technique of EFT or Emotional Freedom techniques to help yourself develop a more confident attitude towards money.

Most of us hold a mixture of beliefs about our finances. For example, you may repeatedly tell yourself that you have a good cash flow, or are good with money, yet at the same time you may be subconsciously holding onto beliefs that you don’t deserve to be really wealthy, or that you have to work hard for a living.

Limiting beliefs such as these can end up sabotaging the positive relationship you would like to hold with money. After all your subconscious mind tends to accept what you repeatedly tell it is real, especially if those thoughts are accompanied by a strong emotion such as fear.

Fortunately Emotional Freedom Techniques offer a great way of identifying and then reprogramming or releasing any negative beliefs or anxieties that you may hold, and with just a little bit of practice it’s likely that you will be able to enjoy a healthier and more positive relationship to wealth.

Although our scientific understanding of techniques like this is lacking at present, there is an abundance of anecdotal evidence to support the use of EFT as a rapid and effective change technique and I would strongly encourage you to spend half an hour or so to learn a little about it so that you can find out for yourself.

In my experience replacing your fears and anxieties with a positive mental attitude is always a useful thing to do and one of the really good things about this technique is that it is very easy to lean and you will find an abundance of free resources on the internet just by searching the term EFT, I’ve also included some links for you in the resource box below.

EFT is truly remarkable in it’s ability to quickly reduce the emotional intensity of negative emotions such as fear, or to help you replace limiting beliefs such as ‘I have to work hard to earn money’ or ‘I don’t deserve to be wealthy’ but of course, good as this technique is, you will still most likely need to take some action, or seek appropriate advice to strengthen your financial situation.

The fact is, if you feel needy, deprived or unworthy, it will be difficult for you to also feel successful, fulfilled and prosperous.

True prosperity of course is about feeling satisfied and fulfilled in every area of your life but whatever issue you choose to work on it’s likely that this delightful technique can begin to give you some measurable benefits. So go on, give it go and start to recession proof your thoughts!

By: Anne Marshall

About the Author:
Anne Marshall is an experienced Health Coach, Consultant and Trainer. You can learn more and book a free sample health-coaching session at http://www.annelesleymarshall.co.uk/Wellness.html or to contact any directly with feedback or questions based on this article please go to http://www.annelesleymarshall.co.uk/contact.html



Boost Your Company Way Out of Your Local Recession Field

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Recession Help22 Boost Your Company Way Out of Your Local Recession Field


Do you automatically assume your business will follow the flow if your local economy was going through a recession? Do you lack ideas on how to keep your company slugging through rough times?

How would you like to be able to free your company up out of any sticky recession your local economy might be in?

Let’s take a closer look at how your marketing team functions during recessions.
Your marketing team is your lead generation tool, right? How can a seasoned marketer help you during recession?

Traditional Marketing Outlook In A Recession

Generally speaking, during a recession most offline marketers get their budgets cut. This appears to limit their choice of actions. Marketing life can seem pretty gloomy without the budgets companies become accustomed to.

But this will not deter the seasoned offline marketer. He will look for and find creative solutions he can implement on a decreasing budget. The seasoned offline marketer will learn to manage, if his company and products have staying power. And if this is not his first recession to ride through, he will have prepared for hard times.

Creativity is part of the key. Traditional marketers have to lift their heads up and look out at the whole world to try to find their solutions. Communication is live.

They have the upward and outward outlook. They might lack the tools or opportunities they desire in-house and will naturally look outwards to find them.

Online Marketing Outlook In A Recession

During a recession the online marketers will naturally look to increase their conversion rates. They will want to get even more out of the money they have. Good online marketers often still have weapons up them sleeve to get better conversion rates. Recession stimulates them into action.

But this leads the online marketer down one narrow road, totally fixated with numbers, and testing, concentrating on the math and science of online sales conversion.

His vision is totally focused, and can be narrow in scope during a recession. Increased conversion rates can help during a recession.

Fly Above The Crowd

The pressures of survival on low budgets can narrow your vision.

What happens when you get a marketer with both online and offline experience marketing during times of recession? What would he come up with?

Probably a solution that will give your company a big boost, taking you out of the whole recession arena.

A little creativity with focus…and the low-cost friend, the internet.
What will you see if you were to look upward and outwards with focus?

There are other countries which are not operating under the same economic constraints as you are.
Creativity?

In a recession, dare yourself to find or create a product to sell further afield. Any company can. It just takes a little bit of imagination. Let the traditional marketer help you.

Powered Focus?

In a recession, dare yourself to find those clients fast. Of course, you can. Let the online marketer help you.

Recession proof your business by getting more foreign clients.

Flying above the crowds is a mindset, don’t let your mindset get caught in your local economy.

Developing clients further afield will help your company expand in the long term.

In a recession? Use both Traditional Marketing and Online Marketing skills to give you the power you need to get up and out of any local recession your company may be in.

By: Cindy King

About the Author:
Are you committed to speeding up your international sales cycles?

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Cindy King is a Cross-Cultural eMarketer & International Sales Specialist, aligning businesses with different cultures. She has over 25 years field experience in international business development and helps mid-sized business owners create international business development strategies that shorten time to profitability.